Research has proven that users who download games are more likely to pay for content than any other app category. The viral nature of most popular games makes them a highly effective marketing tool, allowing developers to monetise their fan-base and, via ad networks, triple the value of an app over the course of its life.
Mobile gaming apps are to take centre stage at this year's Apps World event, Earls Court 2, London. The event will dedicate a full day to mobile gaming apps, covering the latest trends in the gaming marketplace, considering the different platforms, how to monetise your app and much more.
Save 15% on your gaming apps workshop pass by entering the discount code CON15. To register for your pass please click here www.apps-world.net/europe/agenda/tracks/gaming-apps
Visit the Apps World exhibition for free!Apps World will be hosting a free to attend exhibition including over 150 exhibitors and the Apps World Gaming Zone. Secure your free pass by registering here www.apps-world.net/europe/register/free-developer-track-a-exhibition-pass
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