afjv.com
   
Agence Française pour le Jeu Vidéo
 
  Annuaires     Actus     Etudes     Pratique     Emploi     Newsletter     Rechercher     Contacts & infos     Liens     RSS  

  
GfK
  

Le marché des mobiles en France

Mobiles France: "Music Phones" and "Camera Phones" thriving
Document en anglais

 

Edition du 02.07.07 

 

 

The mobile phones market has been growing healthily since the beginning of the year. This month it posts a +12% growth in units compared to April 2006.
"Out of pack" sales continue to be the growth engine of the market, recording an increase of +26% in units compared to one year ago, while "Carriers packs" sales have been growing more steadily: +5% growth in units compared to April 2006.

This month, one mobile phone out of four is a "music phone" (with a MP3 player + an integrated radio tuner + a memory card slot). This represents an impressive +568% increase compared to last year. At the same time, 25% of mobiles now possess a camera with a megapixel resolution, a flash and a memory card slot (+183% growth compared to last year).

Cameraphones sales have increased by 20% in units compared to last year. Two handsets out of three now have a "megapixel resolution". Furthermore, a new segment, the "5 megapixel resolutions", appears this month.
As for distribution channels, Telecom Specialists are still leading the market with a 16% growth in units compared to last year, at the expense of Technical Superstores.

 

 


 

Accueil - Plan - Newsletter - Liens - A propos - Rechercher