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Germany 2008 : The market for Consumer Electronics

 

Edition du 23.04.09 

 

 

In 2008 the turnover for CE remained positive. The market in total increased by 1.7% to a volume of approx. 23.7 billion Euros. 63% of this turnover came from traditional CE products, with consumer favourites such as TV, Digital Still Cameras, Portable Media Players and Portable Navigation Devices continuing to drive sales.

The positive trend in 2008 was supported significantly by the demand for Flat-Screen TVs with large diameters and improved picture quality. On the other hand the turnover share of Telecom products declined, at around 14% of total turnover in 2008. However this was offset by increases within Information Technology; achieved in particular through positive Notebook sales.

 

 


 

Table of contents

Foreword 2
Consumer Electronics by Key Product Groups 3
Turnover CE 4
Turnovers gained through CE Devices:  
Turnover CE 6
    Turnover Vision 8
  Turnover TV 9
  Turnover new Displays 10
  Turnover LCD TV 11
  Turnover Video 13
  Turnover Camcorder 15
  Turnover Set-Top-Boxes and Satellite Aerials 17
  Turnover HiFi Equipment 19
  Turnover HiFi Single Component Units 21
  Turnover Home Audio Systems 23
  Turnover Portable Multimedia by Product Category 25
  Turnover Car-Audio/Navigation by Product Category 27
  Turnover Recording Media 29
Turnover Information Technology (Private Purchases) 31
Turnover Telecom (Private Purchases) 33
Forecast 2009 35
Copyright 36

 


 

The survey is available for download in both English and German. Please note the files are large and may take some time to download.

 

Download Survey

GfK gfu CE Germany Survey 2008_English (5MB)

GfK gfu CE Germany Survey 2008_German (5MB)

 

 


 

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