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Games Industry Black Book launched at Gamescom

New tool aimed to boost effectiveness of industry event visits

 

Edition du 16.08.10 
1,489 lectures 

 

Black BookThe first edition of the bi-annual Games Industry Black Book will be distributed in print at GDC Europe and Gamescom in Cologne this week and at GDC Online (Austin) early October. The Q3&Q4 2010 edition is supported by more than 80 leading game companies from five different continents. It showcases what leading game companies are currently looking for and consumer market data from Newzoo’s latest international surveys. Participating companies include SpilGames, Gameforge, SEGA, Sometrics, PerfectWorld EU, BigPoint, Travian, Innogames, DTP, GameStop, YoudaGame. The publication is a print extension of the global business-to-business portal gamesindustry.com and can also be accessed online as e-magazine

 

Mixing casual and core markets

Online connectivity has impacted every game platform and genre and facilitated a wide range of new business models. Innovation and new game formats arise from new game companies and co-operations between the “casual” and “core” markets, previously seen as separate worlds. The Black Book makes no distinction. Black Book categories are based on what type of partners or staff companies are looking for.

 

Focused on Now

Instead of showing non-specific company profiles the Black Book focuses on what companies are currently seeking,  facilitating a more relevant and focused business development effort. Additional information on each company can be found online within gamesindustry.com. It also shows who is present at main industry events making it a practical tool to set up business meetings.

 

Black book

 

Next edition

The Q3&Q4 2010 edition can be found online via: http://www.gamesindustry.com/blackbookonline. The Q1&Q2 2011 edition will be distributed at Casual Connect Europe, GDC San Francisco and a third event to be announced. More information can be found via http://www.gamesindustry.com/blackbook.

 

Visit Newzoo /  Gamesindustry.com at Gamescom: Hall 4.2 E031/F030

 

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