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June 2020 U.S. digital / retail / e-tail video game sales report from The NPD Group

Analysis from NPD's VG industry analyst, Mat Piscatella


June 2020 tracked spending across video game hardware, software, accessories and game cards totaled $1.2 billion, gaining 26 percent when compared to a year ago. This is the highest tracked spend for a June month since $1.3 billion was reached in June 2009.

Year-to-date tracked spending across video game hardware, software, accessories and game cards reached $6.6 billion, an increase of 19 percent when compared to a year ago. This is the highest total for the year-to-date period since $7.0 billion was achieved in 2010.

The NPD Group - U.S. Games Industry Sales - June 2020
Reporting Period : 5/31/2020 through 7/4/2020

June 2020 Dollar Sales, Millions Jun'19 Jun'20 CHG
Total Video Game Sales  $934 $1 178 26%
 Video Game Hardware $231 $191 -17%
Video Game Software * $382 $570 49%
Video Game Accessories & Game Cards $322 $417 29%
2020 Year-to-Date Dollar Sales, Millions 2019 YTD 2020 YTD CHG
Total Video Game Sales  $5 572 $6 630 19%
Video Game Hardware $1 303 $1 623 25%
Video Game Software * $2 549 $3 026 19%
Video Game Accessories & Game Cards $1 721 $1 982 15%

* Physical and Full Game Digital Formats from the Nintendo eShop, PlayStation, Steam and Xbox platforms for DLP Participants

Software (All notes refer to dollar sales)

The Last of Us: Part IIJune dollar sales of tracked video game software grew 49 percent compared to a year ago, to $570 million. This is the highest total for a June month since the $598 million reached in 2010. Year-to-date sales total $3.0 billion, 19 percent higher when compared to a year ago.

The Last of Us : Part II was June's best-selling game and is now the third best-selling game of the year. The Last of Us : Part II now ranks as the eighth best-selling game of the 12-month period ending June.

The Last of Us : Part II achieved the highest launch month dollar sales of any 2020 release to date. The Last of Us : Part II reached the second highest launch month dollar sales for a Sony-published game in history. Only Marvel's Spider-Man achieved a larger debut in its September 2018 launch month.

Ring Fit Adventure ranked as the seventh best-selling game of June, after finishing May ranked at 835. New stock entering the market drove the increase.

Persona 4 Golden returned to the best-sellers chart for the month, ranking at #18 following the launch of the title on Steam.

June 2020 Top 20 Games (Physical and Full Game Digital from the Nintendo eShop, PlayStation, Steam and Xbox platforms for publishers in the Digital Leader Panel) ranked on dollar sales

Rank Last
Month
Rank
Title Publisher
1 New The Last of Us : Part II Sony (Corp)
2 1 Call of Duty : Modern Warfare Activision Blizzard (Corp)
3 3 Animal Crossing : New Horizons* Nintendo
4 2 Grand Theft Auto V Take 2 Interactive (Corp)
5 5 Mortal Kombat 11 Warner Bros. Interactive
6 6 Red Dead Redemption II Take 2 Interactive (Corp)
7 835 Ring Fit Adventure Nintendo
8 4 NBA 2K20 Take 2 Interactive (Corp)
9 11 Mario Kart 8 : Deluxe* Nintendo
10 14 Minecraft Dungeons* Microsoft (Corp)
11 18 Super Smash Bros. Ultimate* Nintendo
12 23 Rainbow Six : Siege [Tom Clancy's] Ubisoft
13 16 Minecraft : PlayStation 4 Edition Microsoft (Corp)
14 27 The Legend of Zelda : Breath of the Wild* Nintendo
15 9 Star Wars : Jedi : Fallen Order Electronic Arts
16 21 Borderlands 3 Take 2 Interactive (Corp)
17 12 Need for Speed : Heat Electronic Arts
18 615 P4G : Persona 4 Golden Sega/Atlus
19 New SpongeBob SquarePants : Battle for Bikini Bottom : Rehydrated Nordic Games
20 8 Assassin's Creed : Odyssey Ubisoft

* Digital sales on Nintendo eShop not included

Hardware

Hardware spending declined 17 percent in June 2020 when compared to a year ago, to $191 million. This is the first month of year-on-year declines since February. Year-to-date spending has increased 25 percent compared to a year ago, to $1.6 billion.

Nintendo Switch was once again the best-selling hardware platform of June in both unit and dollar sales.

Accessories & Game Cards

June 2020 spending on video game accessories and game cards reached $417 million, increasing 29 percent when compared to a year ago. Year-to-date spending has increased 15 percent, to $2.0 billion. Both dollar sales totals represent all-time highs.

New dollar sales records for a June month were set across a number of accessories categories including gamepads, headsets/headphones, steering wheels and controller enhancements.

The Xbox Elite Series 2 Wireless Controller was the best-selling accessory of June and 2020 year-to-date (dollar sales).

Publié le 24 juillet 2020 par Emmanuel Forsans

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